At this point, it's no surprise that Oreo is once again taking over. The brand has been surprising consumers with new products almost every week for months. Each launch generates a flood of comments, lines, and unbeatable sales.
First, there were six new snacks that broke records. Then, the unexpected collaboration with Post Malone arrived. Later, they added a new permanent flavor to its already extensive catalog.
A new temptation at Costco
Now, Oreo is back in full force, joining forces with Junior’s, the legendary New York bakery famous for its cheesecakes. Together, they've created a dessert that's leaving fans speechless.
It's the new Oreo Little Fellas, mini cheesecakes with Oreo's unmistakable flavor. You can only get them at Costco in an exclusive six-pack format.
"Dangerously" delicious desserts
According to those who've already tried them, these mini cheesecakes are creamy, sweet, and totally addictive. Each one weighs 4 oz. (113 g) and includes a baked Oreo base and a whole cookie on top. "I'm usually not much of an Oreo person, but I don't regret it at all," wrote a Reddit user.
The portions are individual, and many even recommend splitting them in half. That way, they become the perfect dessert after a meal. Some are already warning: "It's dangerous to have them at home, you can't eat just one."
An exclusive format you won't find at Walmart
While other stores sell them individually, Costco offers the six-pack box. That detail has made the difference between a simple launch and a viral phenomenon. It's not the first time the chain has succeeded with Junior’s products.
During last Christmas, Costco sold holiday cheesecakes at a third of the usual price. In spring, it surprised consumers with the peanut butter version. Now it's doing so with the most successful flavor: Oreo.
For now, these mini cheesecakes have only been seen in the Northeast region. They've also appeared in some stores in California, Ohio, and Washington. Their price is $11.99, but there's no guarantee they'll be available for long.