In times of inflation and with prices on the rise, grocery shopping has become a challenge for many households. Eggs, for example, have seen notable increases, and supermarket receipts show an increase of nearly 30% since 2019. Even so, there are strategies to keep stocking the pantry without emptying the wallet.
From taking advantage of weekly deals at chains like Aldi to buying in bulk at big-box stores, the options for saving are varied. However, there is a store in the United States that stands out for consistently keeping prices low and for offering unique products: Trader Joe’s.
A gourmet staple with an unbeatable price at Trader Joe's
Among its eclectic selection, Trader Joe’s offers snacks, frozen foods, and pantry staples at prices that surprise. Many items cost less than three dollars, and some prepared meals, less than five. But there is one product that is especially catching the attention of cooking enthusiasts: cultured salted butter, made in France.
This type of European butter is characterized by having a higher fat content than American butter, reaching between 82% and 90%. That extra fat translates into a more intense flavor, a creamier texture, and a superior gastronomic experience. The problem is that, in most stores, its price easily exceeds six dollars.
At Trader Joe’s, the French version is sold for just $4.99 for an 8.8 oz (250 g) package. Compared to brands like Kerrygold, which are around $4 for 8 oz (227 g), the price difference is minimal, but the jump in quality is remarkable. In addition, this butter comes from Brittany, a region recognized for its dairy tradition.
Flavor, texture, and versatility in the kitchen
The secret is that it is "cultured" butter. Before churning the cream, live cultures are added and it is left to ferment for at least 24 hours. This produces a slightly tangy flavor, similar to crème fraîche, which brings complexity to every bite.
Its profile makes it perfect for spreading on crunchy bread, enhancing a freshly seared steak, or transforming baked goods like butter cookies and scones. However, since it is salted, it is advisable to adjust the amount of salt in recipes.
The comparison with the prestigious French Beurre de Baratte is not an exaggeration. The latter usually costs between $8 and $15 for half a pound (227 g), but Trader Joe’s option offers a very similar experience for less than five dollars. It is not just a smart purchase, but a true gastronomic pleasure within reach of more budgets.